Category: Fragrance

So we just need to avoid pronouns for Midas. Eg. “Midas Beauty Concepts began in 2010…” We should not later use “It” to refer to Midas. In paragraph 1 we have “The idea was simple but powerful.” That’s fine. “To make premium beauty parlour equipment…” no pronoun. ” Here “It” refers to “Makeida Midas”. We...